Interpreting the Macropocalypse: Umair Haque at his finest

I awarded Umair Haque’s portmanteau term “Macropocalypse” one of the best neologisms of 2008 earlier in the year. With hindsight it turns out that Umair was absolutely on the money with his prediction.

Umair brings all his thinking on the macrocalypse, business strategy decay and the atrophy at the heart of global organisational infrastructures in this powerful post for Harvard Business’ Edge Economy series: How to Build a Next-Gen Business Now.

Anyone interested in how the Internet can be the driving force for salving the current commercial meltdown should take a read.

Here’s a tidbit:

“No wonder so many think anything “corporate” is a monstrosity. They’re right – if the implosion of the investment banks tells us anything, it’s this: when what we do is meaningless, it’s neither economically valid, strategically viable, nor truly value-creating.”

Technorati tags: Umair Haque, Macropocalypse, Business Strategy, Credit Crunch