BBC World News + FedEx – Media sponsorship
Creative and strategic input into the design and delivery of a FedEx & BBC World News media partnership as part of a global marketing strategy.
BP – Global Media Campaign
Research and planning, global media strategy and measurement framework for the launch of BP’s new corporate brand narrative.
FedEx – New global brand platform
Transformed global communications for FedEx by creating a consistent brand platform telling a connected story across all brand and marketing touch-points.