Locking down the future and what you can do to help

As a communicator with an understanding of the Internet, I'd always advise my clients that the web is fundamentally changing the ways we communicate, consume and produce media and culture and in order to survive (or at least stay relevant) they need to adapt.

Similarly, the web is making findamental changes in almost every other industry touched by society and culture and ditto they must adapt to maintain relevant in the networked world - both now and in the future.

However, when it comes to the music, film and entertainment industries it seems that they are investing heavily in preserving the past, rather than acknowledging where the future will lie.

Sadly, one result of this is a horribly flawed EU Directive which proposes doubling the current term on music copyright.

This action is opposed by all of Europe’s leading intellectual property research centres and makes little economic, technological or cultural sense. But don't take my word for it. The UK-based Open Rights Group (disclosure, I volunteer time to support ORG) has produced this nifty little video explaining the issues at stake.

Having just finished Lawrence Lessig's Remix (review to follow) this is a major issue which not only risks atrophing the economy but also criminalises the next generation of artists/creators.

You can add your support in the following ways:

  1. Invite your MEP to attend the 27 January event on your behalf (you can get their contact details here: UK residents; Other EU residents)
  2. 3) Invite your MEP to sign the Sound Copyright petition
  3. 4) Ask your MEP to watch the Open Rights Group’s cartoon “How copyright term extension in Sound Recordings actually works”

Happy 2009 (unless the government gets in the way)

Guardin

As a rule I try not to 'do' predictions or resolutions at New Year. But I thought I'd flag how the UK Government plans to not only resurrect it's data intercept modernisation programme, but to outsource it as well, according to the story in today's Guardian.

Personally, I find the route down which our digital rights are being taken in the UK extremely worrying especially given the much more progressive and sustainable direction being taken in the US by Obama's incoming administration.

On the cards for 2009 we have the revised plan for the data intercept modernisation programme (being driven by the security and intelligence agencies), Lord Carter's Digital Britain initiative (any info anyone?) and plans to take a tougher approach on copyright/file-sharing.

Ironically, the latter two also present major opportunities to kick-start the UK economy if handled correctly. But let's wait and see shall we...

Happy New Year to all and here's to a prosperous 2009!

Technorati tags: UK Government, Data Intercept Modernisation Programme, Digital Britain, 2009

Using social media to start a debate over transport

In a previous life I used to lobby the UK government and public for safer roads so I have a slightly higher knowledge of transport policy than the average person in the street.

In light of this  I thought I'd respond to a request from Staniforth and Labourhome's, Mark Hanson, who is currently helping campaign for a Manchester congestion charging zone.

The initiative (which has the backing of some noted local residents) goes to a city-wide referendum on December 11th and of it gets the go-ahead could be seen as a template for other major UK cities. Interestingly, I also happen to have an intimate knowledge of Leeds city centre transport which would also benefit for a massive injection of public transport and car reduction.

Mark, it's fair to say, is one of a small number of Labour campaigners taking action in the social media space. Firstly by driving online debate about key issues such as this and then providing grassroots members with a platform for open discussion via Labourhome.

Reflecting this, campaigners for the congestion charge are using a Youtube video to raise awareness of the issue:

To be honest, it isn't the world's greatest video - but it is an importent step in using video-sharing and comment/discussion threads to allow an important issue to be played out.

The opportunities for greater investment in public transport is definitely something which we should be looking at. While the government has made some significant progress towards tackling major transport issues, it looks likely that roads may well be returning to the frontline of the political agenda.

In the pre-budget report announced a couple of weeks ago the government proposed making £700 million available for road construction - most likely in an attempt to drive domestic growth to tackle the economic downturn.

It's a difficult time where short-term economic investment will have to be measured against long-term environmental and social investments. I know which side I would like to see the government prioritising.

Technorati tags: Manchester Congestion Charge, Transport Innovation Fund, Road Safety, Transport

Doc Searls on digital capacity building in the new admnistration (and what Lord Carter can learn)

A few weeks Doc Searls laid down his vision for how the incoming President Elect could use the Internet to stimulate the US economy. coincidently, Docs' post came about a month after the UK government’s Department for Business, Economy and Regulatory Reform (BERR) launched its own plans for using the digital economy to regenerate the UK’s economic fortunes. I have my own concerns about BERR’s plans for what it calls ‘Digital Britain’ which I laid out recently. Doc’s vision is inspirational however, and the UK government should read his blog post carefully. In case it doesn't however, here's a few things worth noting.


Doc outlines a number of key issues for consideration but at the core of his vision is the need for greater infrastructure – specifically “fiber-optic” – although a solid case for wifi is also made.


And then what to do with this increased infrastructure? Doc believes that it can only lead to greater productivity among everyone - individuals as well as small businesses; thus boosting, creativity, production, consumption, the economy and mankind:

“new devices based on open source technologies demonstrate how easy it is to scaffold and build innovative new products and services that make money and expand the scope of civilization.”


However, one of the major barriers to this potential great leap forward lies not in the impracticality of increasing infrastructure nor does it lie in the predicted costs of the investment program (estimated at $300bn).


No, the big barrier to making this significant economic and social step forward lies in the thinking and strategic mindset with which the government and business approaches the issue.


To quote Doc again:

“We can’t see the potential for that [digital economic] growth as long as we’re blinded by phone and cable company offerings, which treat the Internet as the third act in a 'triple play'. Even though most home phones are now digital, we still “dial” to connect and get billed by the minute. And while analog cell phones are gone, even “smart” digital phones are locked up by phone companies and their phone-making partners. Next February [By 2012 in the UK] all over-the-air television broadcasting in the U.S. will go digital, matching cable and satellite TV distribution systems that have been digital for years. Yet we still watch “programs” on “channels,” just like we started doing in 1950.”

Doc’s argument is for an American market, but there are clear parallels with the UK and its current situation – not least the shared desire of national Governments to inject stimulus into their domestic economies.

Which is where I want to shift my focus to the UK. In the US they are still riding high on the optimism of a new administration. Doc’s post is aimed as a piece of pre-emptive advice for Barack Obama. Here in the UK, the Government has already unveiled its plans to use the Internet to improve the economy. My concerns are that its planned review will not even head in the right direction, let alone go far enough down the right route to really make a break through.

In fact, researching this post I googled ‘Digital Britain’ to see if there was an update on the Carter Review. I found a Marketing Week article from earlier this month (this in itself maybe gives us a steer on the *actual* aim of the Digital Britain review).

The article revealed the review team assembled by Lord Carter. These experts are (in no particular order):

  • TV presenter and child psychologist – Dr Tanya Byron
  • Chairman of Japanese investment bank, Nomura International - Francesco Caio
  • Chairman of the Digital Radio Working Group - Barry Cox
  • Editor of political magazine, The Spectator - Matthew d'Ancona
  • Former ITV commercial chief - Ian McCulloch.

So all in, a well qualified team of digital experts.

Doc ends his post by urging Obama:

to make constructive and realistic suggestions about what this new administration can do in just one area of infrastructure investment: expanding connectivity and network capacity in ways that open innovation and growth opportunity for everybody."

I wonder in which direction Lord carter's review will go? Towards greater infrastructure investment and opening up peer production; or towards regulation and centralised creative production?

Technorati tags: Carter Review, Lord Carter, Digital Britain, BERR, Doc Searls

Dear Lord Carter, please read this blog post - Why The Government's Digital Britain Report Worries Me

The UK Government made a significant announcement last week as it unveiled plans to seriously review and examine everything digital and its relation to business and culture.

As far as I'm concerned, the announcement, by Lord Carter, Minister for Communications, Technology and Broadcasting, is is a vitally important topic and while it gained some coverage in the UK blogosphere (notably posts by Wadds, Stephen Davies and Dominic Campbell), I think it deserves a lot more debate.

The reason it deserves more debate is that while the Government is appearing to take seriously the opportunities - economic and cultural - offered by digital convergence the language it is using to drive forward a review of these opportunities is worrying.

One phrase in particular I find intriguing:

"We [the Government] will seek to bring forward a unified framework to help maximize the UK’s competitive advantage and the benefits to society."

Now, while no one will argue that maximizing the benefits the Internet brings to UK society is not desirable, and while some would argue that maximizing the UK’s competitive advantage is not a necessary priority it cannot be denied that the Internet is throwing up enormous economic benefits.

But what concern me here is the term "unified framework". This brings to mind the idea of an extremely top-down, bureaucratic regime of Internet governance for certain industries or social/cultural groups that the Government decides is a priority or that would benefit specifically from support.

Of course, I'm prejudging what the government has in mind. However, I am prejudging to illustrate a point. namely, that as any fule kno - the beauty and power of the Internet is that it is a decentralised network where the power of creativity or production is in the hands of the individual user.

As a result, production and methods of production are as unique and *non-unified* as there are individuals involved.

It is perhaps worrying that the Government's announcement seems to indicate a failure to grasp this idea.

Related to this point of decentralised production by end-users is the notion of what actually gets created (and "digital content development" is one of the key Government areas for review).

The announcement observes that digital convergence is "critical to every business in our economy, acting both as a catalyst for creativity and allowing efficiency gains."

But if we look specifically at 'social or peer production' - the user-generated content I suspect the Government is alluding to (especially with reference to "efficiency gains" - then again it is acutely important that the *user-generated* element of this creative content and production is just that: created by the user.

This is significant because it means the Government can't just pick a key industry and say "Right. This is the sector in which we need efficiency gains and more creative content." This, of course, is for the individual with a PC in their study or bedroom to decide.

But don't get me wrong, we are experiencing a major transition in the way economic models, businesses, creativity and social relations behave. And the Internet is at the heart of this transition - both driving it and being driven. The fact that the UK government has woken up to it is extremely heartening. key issues are under review, such as:

  • "Broadband Development - examining options for maximizing participation and levels of service across the UK 
  • Spectrum: identifying the barriers to the release of spectrum and a fully functioning market in the trading and use of spectrum
  • Universal access to high quality, public service content through appropriate mechanisms for a converged digital age
  • Intellectual property: the UK Intellectual Property Office will take forward work to deliver a digital copyright framework which supports creativity, investment and job creation in these important sectors"

My concern comes from experience of the way government and organisations function which is usually highly top-down and hierarchical. Culture Secretary, Andy Burnham, who is sharing ministerial responsibility for the Carter Review, says as much in the press release:

"Over the last year we’ve worked with experts to get a clear understanding of the issues to address and obstacles to overcome if our businesses and citizens are to take full advantage of technology." [My emphasis]

IMHO speaking to self-appointed 'experts' about how other people ("citizens") should make use of technology is the old way of doing things. And in my view approaching the opportunities of the Internet in this way will achieve the exact opposite of what the Government intends to achieve.

Former Yale academic, recently appointed Professor of Entrepreneurial Law at Harvard UniversityYochai Benkler, has written extensively about emergent economic models in a digital age.

As suggested above these models rely on social and/or non-market forces to achieve the "efficiency gains" flagged by the UK government. In his Wealth of Networks, Benkler observes that in this emerging economic and institutional ecology:

"the State plays no role or is perceived as playing a primarily negative role ... Just like the market, the state will have to adjust to this new emerging modality of human action."

Benkler suggests we are on the cusp of a new era for economics and creative opportunity as the UK government seems to acknowledge in its planned Digital Britain Report. However, Benkler is explicit that these new opportunities for the economy as well as democracy and human freedom are contingent on the key players (governments; regulators; gate-keeping corporations etc) getting it right from the outset.

The UK Government's announcement doesn't fill me with optimism that this is likely to happen.

Technorati tags: UK Government, DCMS, BERR, Carter Review, Digital Economy

Overcoming Stupidty

With timely prescience my former boss and creativity guru, Andy Green, has just published his new book: Overcoming Stupidty In The World Around You.

I haven't read (or indeed got hold of a copy yet) but Don't Panic's Andy Wake has a bit more on their blog.

You can pick up your copy via Amazon.

Technorati tags Overcoming Stupidity, Andy Green

*UPDATED* Markets, the credit crunch, uncertainty and a social solution

Heard on Radio 4 this morning:

"The market hates uncertainty."

While most analysts and investment bankers would agree this is a truism, it is no doubt a problematic statement when it becomes clear that the idea of perfect market systems operating in a vacuum of efficiency and equilibirum is inherently false.

You could argue that those of us working in PR - particularly digital and social media - have been able to recognise this quicker than others.

Indeed, I think this is what Umair had in mind with piece on Next Gen Business Strategy.

Linked with this is a video interview with Clay Shirky by Faster Future's David Cushman.

In it Clay addresses the current financial instability as an "interested amatuer" and thinks about how the financial 'system' might look in the future with community enabled micro-financing initiatives - such as Zopa or Prosper - supported through social and peer-to-peer lending.

 

As a footnote, it is worth noting that systems-based thinking is not alien to the field of communications: James Grunig built his four models of communication on systems theory and others in turn critigued his work for ignoring the 'human' elements within communication. You can download an evaluation of the debate Grunig vs Pieczka (pdf)I have written previously if you're interested.

*UPDATE* Rainier Stephen Waddington has posted showing Zopa's lending remains strong and asks: " whether the current financial crisis has created an artificial bubble for social lending schemes or whether they are set to go main stream?"

Technorati tags: Credit Crunch, Umair Haque, Clay Shirky, David Cushman, James Grunig

Interpreting the Macropocalypse: Umair Haque at his finest

I awarded Umair Haque's portmanteau term "Macropocalypse" one of the best neologisms of 2008 earlier in the year. With hindsight it turns out that Umair was absolutely on the money with his prediction.

Umair brings all his thinking on the macrocalypse, business strategy decay and the atrophy at the heart of global organisational infrastructures in this powerful post for Harvard Business' Edge Economy series: How to Build a Next-Gen Business Now.

Anyone interested in how the Internet can be the driving force for salving the current commercial meltdown should take a read.

Here's a tidbit:

"No wonder so many think anything "corporate" is a monstrosity. They're right - if the implosion of the investment banks tells us anything, it's this: when what we do is meaningless, it's neither economically valid, strategically viable, nor truly value-creating."

Technorati tags: Umair Haque, Macropocalypse, Business Strategy, Credit Crunch

When Think Tanks Go Bad: Policy Exchange and agenda-setting

I toyed with the idea of a career in academia for a brief time but decided it wasn't for me owing to its often detachment from the 'real world'.

I find that taking original ideas and applying them - or seeking to understand how they can be applied - to the real world is a more rewarding approach.

This is why I have a lot of time for think tanks: quasi-academic institutions that recognose the power of ideas to shape the real world around us.

Last Friday's Guardian had a fascinating profile of the think tank du jour, Policy Exchange; current favourite thinkers for the Conservatives.

Policy Exchange has "enjoyed a dizzy rise to prominence" according to Staniforth and LabourHome's Mark Hanson, in parallel with the rise of the Conservatives return to the political landscape.

But the Guardian article gives me some cause for concern as Policy Exchange's standards seem to be slipping - or perhaps more fairly, being shaped - in relation to the Tories' rise.

Firstly, there was the extremely worrying piece of research that claimed a number of British Mosques were publishing Islamic extremist literature which was revealed as dubious - if not entirely fabricated by Newsnight:

 

Then there was the bizarre report on UK regional development which recommended (according to the media) many people living in northern cities (e.g. Bradford, Liverpool) should simply move to southern cities (e.g. Oxford, London) as regional regeneration had failed.

There are also a number of other worrying examples flagged by Mark over at his PR Media blog and the Guardian profile, includiong PE's views on welfare ("make's people lazy") and transport ("build more roads").

Of course, I recognise a large part of this may revolve on ideology; some of PE's ideas may not marry with my own personal perspective.

However, I would like to think I am rational enough to stand by policy recommendations based on "comprehensive academic research" (which is how PE described its extremist Islam report).

Take a look at the Guardian's profile and make your own mind up.

Technorati tags: Policy Exchange, Guardian, think tanks, politics, policy

Interpreting Media Trust: The Devil is in the Detail

Claire from media measurement firm, Metrica, sent me some survey findings that reveal the "pulse" of the UK's trust in media.

Claire pulls out two interesting findings for discussion: the increased trust in national media (up from 46% last year to 70%) and the extremely low levels of trust in social media (only 5% trust blogs; 1% trust forums).

These findings interestingly echo Edelman's Trust Barometer results for the UK published back in January.

Back then we summised that the increased trust in media was due to a 'bounce' following the media's public contrition after its dressing down last year over the numerous vote fixing and competition rigging scandals.

The low trust in 'bloggers' (bottom of the pile, I believe) was due to people responding to a concept rather than personality. After all, trust in "someone like me" (argubly exactly what bloggers are, compared to formal media channels) topped the rankings.

However, Claire offers an alternative analysis, indicating that the public want more objectivity:

"my personal opinion is that the consumers of media, having so much more content to choose from, have become more savvy about their options. When choosing your news channel, the objectivity of the source is the key.  Generalising massively here, I would say that while social media is often authentic, it is less likely than traditional media to be objective.  Many blogs tend to focus on  'opinion' rather than 'reporting'.  And there's the issue - how much do any of us trust the opinion of someone whom we know nothing or very little about?"

But I'm afraid I must argue with Claire's interpretation here (no offence!).

My (personal) reading is that objectivity has always been a delicate lie which is being increasingly exposed as the internet offers us more and more conflicting accounts of (news) events around the world. For example, type in a top news stroy in Google news and you can get numerous different accounts of the event from a range of opposing - yet supposedly 'objective' media outlets.

Claire asks "how much do any of us trust the opinion of someone whom we know nothing or very little about?" But in a way this overlooks the point. Blogs and forums are not populated by strangers, but rather once you have spent time getting to know the people that contribute to blogs and forums you realise they are "people like me" - and as Edelman's Trust barometer indicates, the most trusted source of information.

If you unpick Metrica's survey results there are some more findings that are worth investigating.

For instance, the survey showed "the internet in general has gained four percentage points [of trustworthiness], with 34% of UK adults now saying they trust its content." With most adults unlikely to differentiate between a blog, forum, UGC site and 'general internet content'  - not to mention newspaper sites with comment features - how does this square with the overwhelming number of those that distrust specific tools like blogs and forums?

In addition: "News sites as a specific online media type though do fair a lot better with 54% - more than national newspapers!" I think this finding needs further delineation: national newspapers *are* online, aren't they. How exactly is the Times online more trustworthy than the Times in print?

So I suspect that if you can unpick the survey data or carry out a similar survey with a specifc focus on online then the results may yield even more interesting interpretations.

*****

As a footnote to this post, the advertising firm Universal McCann has just published a report examining the rise of "trusting strangers" - as it puts it. I haven't read it yet but judging from it's slightly negative title I suspect it will come at peer-to-peer communications from an adland perspective - i.e. how can advertisers mimic the trust generated through word-of-mouth.

The answer is simple: build deep relationships. But this is something the ad industry has never been able to do. Will we see this start to change?

Technorati tags: Metrica, Universal McCann, Research, Trust

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