Hello there. I’m Simon. Thanks for stopping by.

Simon_CollisterI currently work as a consultant, lecturer and researcher. Let me tell you a bit more about that.


I am an independent consultant specializing in digital and social media research, analytics and evaluation, strategic planning and development – with particular experience in digital transformation (aka ‘social business’). My clients include international communications, management and marketing consultancies, multinational corporations, global NGOs and intergovernmental organizations.

I have more than 10 years experience working with leading agencies, including We Are Social, Edelman and Weber Shandwick, where I have helped clients innovate, plan, restructure and optimize their communications and marketing functions and activity.

Case studies and testimonials from the great clients and projects I worked on are available on request and you can see my LinkedIn profile for more professional information about me: uk.linkedin.com/in/simoncollister/

And if you want to have a chat to discuss potential projects, drop me an email at: simon [at] simoncollister [dot] com.


I also lecture at London College of Communication, University of the Arts London where I teach under-graduate and post-graduate students about public relations, strategic communication, organizational behaviour and how social media is re-shaping these fields.


I’m currently conducting doctoral research at Royal Holloway, University of London exploring how strategic communication can exert social power in a world where social and digital media have had a seemingly democratizing effect on communication.  I have also published on a number of other related topics, including: The Edward Snowden leaks, big data in public relations, abstract hacktivism as a 21st century organizational model and algorithms and their impact of strategic communication. You can find out more about my PhD research here and links to my publications here.

More about me:

I’m a founder (and current) member of the Chartered Institute of Public Relation’s Social Media Advisory Panel. Last year I edited the CIPR Guide to Social Media Monitoring.

I’m also a former Non-Executive Director with the Open Rights Group, a UK based digital rights NGO campaigning to protect civil liberties threatened by the poor implementation and regulation of digital technology.