As seen in PR Week, 28 November 2008. It's very cryptic and also disheartening. I did email Mr Reputation Doctor for a consultation but she or he failed to respond.
I think authenticity, transparency and trust will be another casualty of the economic atom bomb that the financiers have unleashed. It's must easier to pay a one-off fee to salve reputational issues than *actually* invest in listening to your customers and improving the way you do business.
I only hope I am wrong.
Technorati tags: reputation, trust, economy, PR Week

It’s been running for a while I think.
Exactly the sort of service you should expect from a ‘doctor’ who doesn’t know the difference between discrete and discreet….
Oh Dear. This used to be called ambulance chasing – it was illegal until the 80s
I am known global in the PR business as the Reputation Doctor and also as an expert on reputation management and crisis PR on the TV news on CNN, Fox News, MSNBC and BBC and several others. I don’t believe I was ever contacted by you.
Not sure who else is trying to call themselves the Reputation Doctor, but they should be careful to use a brand that is own by someone else.
Regards,
Mike Paul
The Reputation Doctor
President
MGP & Associates PR
Hi Mike
I suspect you are not the same Reputation Doctor as the one in the PR Week ad. As far as i now I didn;t contect you.Maybe you’d like to send him/her an email too?
cheers
Simon
rather than trying to remove this sort of thuff I think it is a great chance for brands to jump in and take some action and rectify the situation. There are actually lots of positives that you can take out of the bad press on the internet and if you do it correctly you can actually gain customers.